Direct to Consumer: Appearances, Demos & Sampling
Charismatic and influential spokespeople have the ability to influence consumers at point of purchase, making direct-to-consumer initiatives an essential part of a successful marketing strategy.
Our team has worked with brands to develop in-store demos, tradeshows, store openings and direct to consumer/media events to establish and enhance a direct, two-way relationship between brands and consumers. Products can be demoed, food products tasted and complicated messaging explained to an attentive audience.
Our activations have brought up to 200% increases in traffic & sales!
Our in-store activation at the Eaton Centre increased traffic & sales by 40%